OR Table at WGC 2017

We created an Object Recognition Table for a leading pharmaceutical brand at WGC 2017 in Helsinki.

Users navigated touchscreen content to learn more about the brand’s products and services. Physical objects placed on the screen acted as a key to unlock the next path along the journey of discovery.

DBpixelhouse Fusion app was used to perform stand takeovers at certain points during the day, when all the screens played the same content and attention was focused on the presentations taking place.

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