Confronted with the unpredictable and uncertain nature of a world shaken by Covid-19, a global top 10 law firm were keen to maintain momentum within their busy sector by stepping into the hybrid arena for their crucial Practice Group conference event.
This event would traditionally have taken place in a face-to-face environment, but the firm was keen to keep it in the diary, despite the limitations presented by covid. The decision to go hybrid put huge emphasis on creating more value for attendants who would be viewing the event from a remote location. The hybrid layout served as a promising solution for the client, enabling a wider audience of remote viewers with access to on-demand viewing.
Working with creative agency, Epigram, a complex logistical package was to be taken on, comprising of multiple days of content broadcasting from multiple countries. This event was to celebrate the successful performance of the global firm, in both a physical and digital environment.
